Amid the pandemic, companies have been forced to reassess the way they operate. In the age of masks and physical distancing, traditional brick-and-mortar stores seem outdated. The success of online businesses is a testament to the power of the web. A website is therefore crucial for any business. It's the first thing potential customers see when they search for your business. A business without one misses out on valuable opportunities. Not only does a website allow potential customers to contact you quickly, but it also helps your business establish credibility. Think of it as the foundation of your business's online presence.
Unfortunately, designing a website isn't as simple as putting together text and images and calling it a day. Businesses make several mistakes when building their websites and end up with something sloppy that doesn't deliver results. If you're not sure if your business needs a new website, keep reading below. We'll go over some common mistakes.it lacks consistency Consistency is arguably one of the most important rules of web design. Businesses often make the employee data mistake of putting extremely dissimilar pages together to make their website stand out. All of this, however, repels potential customers. A website should be consistent.
Headers, footers, sidebars, and navigation bars should be in the same place on every webpage. Your company logo should also appear in the same place on every web page. Every webpage should use the same color palette and font family, and all headings and subheadings should have a clear visual hierarchy. One of the best ways to keep your website consistent is to use a website builder. A website builder is a useful tool that offers pre-made website templates that you can customize to your liking. This approach is advantageous for small businesses that cannot afford to hire a professional.